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Mar 23

TOURISM: extralberghiero GROWING, BUT INCREASES INCOMING unfairness. NEED REGULATORY FIELD

Accommodation business usage, achievements and prospects of the first hospitality industry in Italy. This is the theme of the round table organized by Confesercenti Aigo Friday, March 24 to 16 at the Hall of the Mediterranean BMT, the Mediterranean Tourism Exchange held in Naples 24 to 26 March at the Overseas Exhibition.

“Il nostro comparto rappresenta ormai l’offerta più ricercata e gettonata dai viaggiatori: dalle città d’arte ai borghi, come per le località turistiche tradizionali e fuori dai circuiti – sottolinea il presidente nazionale Aigo-Confesercenti, Agostino Ingenito– è la ricerca tematica, che valorizza i territori e rende il viaggio un’esperienza non standardizzata, a motivare il nostro ospite tipo. Chi ci sceglie, infatti, lo fa per l’80% attraverso la rete internet ed appartiene ad un target culturale medio-alto”.

A functional urban regeneration of historic buildings and existing centers, not yet supported by the municipalities with concrete resources, it could help to facilitate the opening of extralberghiere accommodation, such as bed and breakfasts, cottages and guest houses, with a shorter time, thus offering concrete opportunities for income to many families.

“E’ proprio sull’evoluzione sociologica del fenomeno B&B con l’avvento della cosiddetta “sharing economy” che vogliamo confrontarci, continua Ingenito; il legislatore nazionale ed i regionali non hanno ancora percepito le nuove tendenze che stanno spingendo anche speculatori e monopolisti internazionali. Serve una visione complessiva che inverta la tendenza attuale, scongiurando il rischio di desertificazione dei centri storici delle città d’arte attraverso un maggiore impulso ad ospitalità diffusa e tenga conto della nuova funzione di borghi ed immobili, mettendo infine ordine nella materia fiscale”.

Efforts undertaken so far in the dialogue with the Parliament and the Government did not allow clearly address the crucial issues, leaving some ungovernable evolutionary processes of the phenomenon that, according to the observatory of Aigo, may explode in the next two years.

"We need a national plan that would clarify the potential of widespread receptivity and outlining shared rules to stop rampant illegal. And they serve concrete actions for the tourism economic recovery of many territories and sizing in the art cities. We would not - said the president of Aigo - that the race to the property to be used for tourism to turn into some sort of illegal necessity, undertaken by families to income research possible, but ruled by too many real estate speculators. "